McDonald's in Switzerland.
215 restaurants recorded across 23 cantons. 68.9 % of the population lives within 5 kilometres of one of them.
restaurants recorded
215
#14 network in the country by reach
Coverage within 5 km
68.9 %
of the country population
Coverage within 10 km
90 %
of the country population
Density
2.41
per 100,000 inhabitants
McDonald's either side of the border .
Two networks of incomparable size only compare at equal population. Brought back to 100,000 inhabitants, the counts become readable side by side — and the gap points either to room for development or to saturation.
Switzerland
2.41
restaurants / 100,000 inhab.
215 restaurants for 8,922,173 inhabitants
Gap
-12 %
density in Switzerland vs France
The network is less dense in Switzerland than in France. At French density it would count 244 restaurants.
Where McDonald's actually stands .
The index compares the network's density in the canton with its national density: above 100, the brand is over-represented there relative to its own average.
Other networks in the same sector .
Burger King
99 restaurants · 52.6 % within 5 km
Subway
53 restaurants · 42 % within 5 km
Starbucks
76 restaurants · 38.1 % within 5 km
Domino's Pizza
26 restaurants · 24.1 % within 5 km
See both networks on the same map — location by location, population covered at the radius you choose, and weight by canton.
Compare on the mapReading the figures
The 215 restaurants are a record drawn from Foursquare Open Places, not a count published by the brand — this country has not been calibrated yet — its recorded counts have not been confronted with the network sizes brands publish.
The reach indicators — coverage, index by canton — are robust to that bias: they measure a distance and a population, which a location described twice does not move. Recorded .
Frequently asked questions about McDonald's in Switzerland
Tout ce que vous devez savoir sur nos solutions.
How many restaurants does McDonald's have in Switzerland?
What share of Switzerland does McDonald's reach?
Is McDonald's denser in Switzerland or in France?
Study a location against McDonald's
Underserved catchments, competitive overlap and potential by canton in Switzerland.
