The world as
your expansion territory.
Dubai, Abu Dhabi, Riyadh, Casablanca, Berlin, Warsaw. Where consumer SaaS solutions are blind due to lack of local data, SAD Marketing brings 45 years of methodological know-how transposable to any market.
Rare on the geomarketing market: a true international analysis capacity across Europe, Africa, Middle East and the Americas. Our presence in these markets over several decades gives us unique data, a fine-grained understanding of consumer behaviour and a complete retail panorama.
Europe, Africa, Middle East, Americas
We operate in 40 countries on average per year, across all continents.
Middle East
Premium consumption behavior, no VAT, middle class growth.
North Africa
Fast-expanding organized retail markets, local competition to map.
Central Europe
Maturing retail markets, opportunities for first sectoral settlements.
Our 5-Phase Approach
Macro-economic Territory Audit
Analysis of GDP per capita, consumption structure, commercial regulations, applicable taxation, exchange rates and political risk.
Local Competition Mapping
Identification of local and international players already established. Analysis of their positioning and catchment areas.
Zone Potential Estimation
Transposition of our revenue model taking into account local consumption specificities and purchasing power differentials.
Entry Barrier Analysis
Commercial regulations, customs duties, import obligations, local practices, counterfeit risks and brand protection.
Strategic Deliverable & Support
Complete report with recommendation of priority zones, financial model and support options during local negotiation phases.
Your first international market in sight?
Tell us your concept, your target zone and your schedule. We respond within 48 hours.