Your loyalty data,
a growth
engine
You have the activity. You have the data. We transform your catchment areas and customer baskets into concrete revenue optimization levers.
Everything needed to activate growth
We leverage what you already have — your loyalty program data — to reveal opportunities you haven't seen yet.
Catchment Area Analysis
Fine segmentation of your customer base: primary, secondary and tertiary zones. Identification of sub-zones with high untapped potential and modeling of provenance flows.
Learn moreBasket Composition Analysis
Decryption of product associations, detection of hidden affinities and identification of cross-selling and upselling opportunities by customer segment.
Learn moreActivation Plan & Tracking
Translation of insights into concrete actions: targeted promotions, restocking, local animations, reactivation campaigns. Monthly reporting with performance indicators.
Learn moreFrom raw data to your first results
Data Connection
Secure integration of your loyalty program. No development required on your side.
Mapping & Segmentation
Modeling of your zones and profiling of your customer segments according to real purchase behaviors.
Lever Identification
Identifying frictions, opportunities and segments with high growth potential.
Action Plan & Pilot
Delivery of a prioritized plan, execution support and measurement of the impact on revenue.
Measurable results, not promises
"By analyzing our catchment areas, SAD identified a customer pool 12 minutes away that we weren't addressing at all. We redesigned our local offer — +22% in the concerned department in 3 months."
"Basket analysis allowed us to rethink our layout plan. Product associations we didn't see — and an average ticket that climbs by 14% without additional promotion."
Ready to activate your data?
Start with a free audit of your loyalty program. Our experts identify your three main growth levers in 48 hours.
No commitment. Response within 48 business hours. Data treated with confidentiality.