Brico in Belgium.
198 stores recorded across 11 provinces. 61.9 % of the population lives within 5 kilometres of one of them.
stores recorded
198
#26 network in the country by reach
Coverage within 5 km
61.9 %
of the country population
Coverage within 10 km
88.1 %
of the country population
Density
1.68
per 100,000 inhabitants
Where Brico actually stands .
The index compares the network's density in the province with its national density: above 100, the brand is over-represented there relative to its own average.
Reading the figures
The 198 stores are a record drawn from Foursquare Open Places, not a count published by the brand — this country has not been calibrated yet — its recorded counts have not been confronted with the network sizes brands publish.
The reach indicators — coverage, index by province — are robust to that bias: they measure a distance and a population, which a location described twice does not move. Recorded .
Frequently asked questions about Brico in Belgium
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Underserved catchments, competitive overlap and potential by province in Belgium.