Car dealerships

Mercedes-Benz in Germany.

913 dealerships recorded across 16 federal states. 46.7 % of the population lives within 5 kilometres of one of them.

dealerships recorded

913

#35 network in the country by reach

Coverage within 5 km

46.7 %

of the country population

Coverage within 10 km

78.4 %

of the country population

Density

1.09

per 100,000 inhabitants

Cross-border comparison

Mercedes-Benz either side of the border .

Two networks of incomparable size only compare at equal population. Brought back to 100,000 inhabitants, the counts become readable side by side — and the gap points either to room for development or to saturation.

Germany

1.09

dealerships / 100,000 inhab.

913 dealerships for 83,526,777 inhabitants

France

0.40

dealerships / 100,000 inhab.

267 dealerships for 66,964,453 inhabitants

Gap

+174 %

density in Germany vs France

The network is denser in Germany than in France: at comparable population, the market is more thoroughly worked.

federal states

Where Mercedes-Benz actually stands .

The index compares the network's density in the federal state with its national density: above 100, the brand is over-represented there relative to its own average.

federal state Locations No. Share Index
Bavaria
187 20.5 % 129
North Rhine-Westphalia
160 17.5 % 81
Baden-Württemberg
147 16.1 % 122
Lower Saxony
97 10.6 % 111
Hesse
64 7 % 94
Saxony
50 5.5 % 114
Rhineland-Palatinate
37 4.1 % 80
Schleswig-Holstein
34 3.7 % 105
Brandenburg
32 3.5 % 116
Saxony-Anhalt
28 3.1 % 118
Mecklenburg-Vorpommern
24 2.6 % 139
Thuringia
24 2.6 % 107
Hamburg
14 1.5 % 71
Saarland
7 0.8 % 64
Berlin
4 0.4 % 10
Bremen
4 0.4 % 53

Reading the figures

The 913 dealerships are a record drawn from Foursquare Open Places, not a count published by the brand — this country has not been calibrated yet — its recorded counts have not been confronted with the network sizes brands publish.

The reach indicators — coverage, index by federal state — are robust to that bias: they measure a distance and a population, which a location described twice does not move. Recorded .

Full method and calibration for Germany →

Frequently asked questions about Mercedes-Benz in Germany

Tout ce que vous devez savoir sur nos solutions.

How many dealerships does Mercedes-Benz have in Germany?

The record of 23 August 2026 identifies 913 Mercedes-Benz dealerships in Germany, across 16 federal states. This is a record, not an official count: this country has not been calibrated yet — its recorded counts have not been confronted with the network sizes brands publish. The figure serves to compare networks rather than to count stores.

What share of Germany does Mercedes-Benz reach?

46.7 % of the population lives within 5 kilometres of a Mercedes-Benz, and 78.4 % within 10 kilometres. Coverage counts each population cell once, however many locations reach it, which makes it insensitive to the double-counting that affects raw location totals.

Is Mercedes-Benz denser in Germany or in France?

Per 100,000 inhabitants, Mercedes-Benz has 1.09 dealerships in Germany against 0.40 in France — a density 174 % higher. Both records come from the same source and the same method, which is the condition for the gap to mean anything.

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Underserved catchments, competitive overlap and potential by federal state in Germany.

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