Penny in Germany.
2,314 stores recorded across 16 federal states. 65 % of the population lives within 5 kilometres of one of them.
stores recorded
2,314
#15 network in the country by reach
Coverage within 5 km
65 %
of the country population
Coverage within 10 km
84.7 %
of the country population
Density
2.77
per 100,000 inhabitants
Where Penny actually stands .
The index compares the network's density in the federal state with its national density: above 100, the brand is over-represented there relative to its own average.
Other networks in the same sector .
Edeka
6,622 stores · 87.2 % within 5 km
Lidl
3,544 stores · 81.3 % within 5 km
Netto
4,400 stores · 79.8 % within 5 km
Rewe
5,024 stores · 79.5 % within 5 km
Norma
1,556 stores · 48.8 % within 5 km
Kaufland
899 stores · 48.7 % within 5 km
See both networks on the same map — location by location, population covered at the radius you choose, and weight by federal state.
Compare on the mapReading the figures
The 2,314 stores are a record drawn from Foursquare Open Places, not a count published by the brand — this country has not been calibrated yet — its recorded counts have not been confronted with the network sizes brands publish.
The reach indicators — coverage, index by federal state — are robust to that bias: they measure a distance and a population, which a location described twice does not move. Recorded .
Frequently asked questions about Penny in Germany
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Underserved catchments, competitive overlap and potential by federal state in Germany.