Fashion and footwear Inditex group

Zara in Italy.

109 stores recorded across 17 regions. 22.3 % of the population lives within 5 kilometres of one of them.

stores recorded

109

#43 network in the country by reach

Coverage within 5 km

22.3 %

of the country population

Coverage within 10 km

38.5 %

of the country population

Density

0.19

per 100,000 inhabitants

Cross-border comparison

Zara either side of the border .

Two networks of incomparable size only compare at equal population. Brought back to 100,000 inhabitants, the counts become readable side by side — and the gap points either to room for development or to saturation.

Italy

0.19

stores / 100,000 inhab.

109 stores for 58,913,879 inhabitants

France

0.19

stores / 100,000 inhab.

125 stores for 66,964,453 inhabitants

Gap

-1 %

density in Italy vs France

The network is less dense in Italy than in France. At French density it would count 110 stores.

regions

Where Zara actually stands .

The index compares the network's density in the region with its national density: above 100, the brand is over-represented there relative to its own average.

region Locations No. Share Index

Lombardy

22 20.2 % 122

Emilia-Romagna

12 11 % 147

Veneto

11 10.1 % 122

Sicily

9 8.3 % 100

Lazio

8 7.3 % 78

Apulia

8 7.3 % 106

Tuscany

8 7.3 % 119

Campania

6 5.5 % 59

Piedmont

5 4.6 % 63

Friuli – Venezia Giulia

4 3.7 % 181

Sardinia

4 3.7 % 133

Calabria

3 2.8 % 89

Trentino – Alto Adige/Südtirol

3 2.8 % 153

Fashion and footwear

Other networks in the same sector .

Calzedonia

667 stores · 52.9 % within 5 km

OVS

595 stores · 49.4 % within 5 km

Intimissimi

586 stores · 49.3 % within 5 km

Tezenis

426 stores · 45 % within 5 km

Tally Weijl

260 stores · 35.1 % within 5 km

Swarovski

288 stores · 34.9 % within 5 km

See both networks on the same map — location by location, population covered at the radius you choose, and weight by region.

Compare on the map

Reading the figures

The 109 stores are a record drawn from Foursquare Open Places, not a count published by the brand — this country has not been calibrated yet — its recorded counts have not been confronted with the network sizes brands publish.

The reach indicators — coverage, index by region — are robust to that bias: they measure a distance and a population, which a location described twice does not move. Recorded 23 August 2026.

Full method and calibration for Italy →

Frequently asked questions about Zara in Italy

Tout ce que vous devez savoir sur nos solutions.

How many stores does Zara have in Italy?

The record of 23 August 2026 identifies 109 Zara stores in Italy, across 17 regions. This is a record, not an official count: this country has not been calibrated yet — its recorded counts have not been confronted with the network sizes brands publish. The figure serves to compare networks rather than to count stores.

What share of Italy does Zara reach?

22.3 % of the population lives within 5 kilometres of a Zara, and 38.5 % within 10 kilometres. Coverage counts each population cell once, however many locations reach it, which makes it insensitive to the double-counting that affects raw location totals.

Is Zara denser in Italy or in France?

Per 100,000 inhabitants, Zara has 0.19 stores in Italy against 0.19 in France — a density 1 % lower. Both records come from the same source and the same method, which is the condition for the gap to mean anything.

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Underserved catchments, competitive overlap and potential by region in Italy.

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